America’s Love Affair With The Pickup Truck
America’s Love Affair With The Pickup Truck Baseball, apple pie, and pickup trucks – three symbols of the down-home American heartland. Americans tend to love all things American and the pickup truck is no exception. The very first pickup truck debuted, thanks to Henry Ford, in 1925. Although a bit lengthy for today’s marketing standards, Ford described it as a “Ford Model T Runabout with Pickup Body.” It was surprisingly similar to current pickups with an adjustable tailgate, a large cargo box, and heavy-duty springs in the rear. Throughout the United States’ short history, the pickup truck gained popularity and...